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B2B TV Episode 2: How to effectively target SMEs
Our second episode of B2B TV involves True co-founders, Richard and Cos discussing some key considerations for targeting small to medium sized businesses. Including broadcast and news media, data propensity modelling and social media.
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Bringing the world together with Tea
The BBN owners conference was held last month, just outside Frankfurt, bringing together agency owners to take part in caffeine stimulated workshops.
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10 awards and counting!
2017 has seen our awards shelf sagging at True, and we’ve just added to that again with a win at this year’s Tech Marketing and Innovation Awards.
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Is your B2B marketing made to measure?
“What cannot be measured cannot be managed”
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Don’t get into the box…
We’re forever being told to “think outside the box”, but we say “don’t get into the box in the first place”. These days, traditional business structures can seem irrelevant.
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Double win for True at the 2017 BMA B2 Awards
True have picked up a further two awards for their ‘Go Digital. Go Yell.’ campaign for UK directories and marketing services giant, Yell.
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